According to Common Sense Advisory (CSA), the language services industry has grown to over $26 billion in 2010. Some research has even shown that companies can get a higher margin of sales from overseas. In the past few years we are seeing a great increase in globalization. We are seeing new areas of translation and interpretation that did not exist before. We are also seeing companies of all sizes using translation for marketing purposes as well as e-commerce and non-marketing content.
Interpretation Service for Business
So how is interpretation Services being used for business today? Well, as we mentioned, it is now being used for more than just marketing materials. This is important because business is changing every day. Studies have shown that people are much more likely to purchase from an online site if the site is in their own language. People feel comfortable with their own language. If you want to reach then, you need more than just an online translator.
You need to be able to properly translate native languages correctly to carry the same meaning as the original document or text. You won’t get this with an automated translation service. What you really want is professional interpretation services for a business.
The Importance of Interpretation Services
So now that you know that these services are in demand, let’s take a look at how important it is to have a professional deliver them. Organizations need to work with professionals to ensure that translation and interpretation is given if necessary and that everything is translated in the proper dialect.
There are some industries where it is especially important to have successful interpretation services. For example, in the medical field, people need to be told how to take their medication correctly or how to use certain medical equipment properly. One small mistake in interpretation could have devastating consequences.
In legal proceedings, proper translation services can mean the different in a fair trial. In technical fields, it’s essential that manuals and guidebooks are translated correctly. So as you can see, just like the demand increases, the importance of it is also very high.
If you have questions about professional interpretation and translation services, please let us know today.